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Two Big Parties. One Lofty Goal.



With $3.72 billion impact annually, South Dakota’s beef industry is one of the driving forces behind our economy. We’re working to help end one of South Dakota’s biggest problems: Hunger. The South Dakota Cattlemen’s Foundation is pleased to announce the sixth annual Prime Time Gala – an upscale banquet dinner at the Sioux Falls Convention Center and a country music concert at the Denny Sanford PREMIER Center. The South Dakota Cattlemen’s Foundation has pledged to raise $150,000 Feeding South Dakota at the 2019 Prime Time Gala.

All proceeds from the concert, gala auction and truck raffle will support Feeding South Dakota as well as our scholarship program. We believe in the mission of Feeding South Dakota – and we also believe in promoting beef as a healthy part of a balanced diet. We also recognize that the future of the beef industry lies in the youth who have a sincere interest in the industry. With our scholarship program, amounts $5,000, $4,000, $3,000, $2,000 and $1,000 will be awarded to five students from South Dakota enrolled in any post-secondary institution in South Dakota. Click here for details on this new scholarship program.

Now’s the time! It’s prime time to have you join us in our mission.


Auction Details
  • Funds raised from the silent and live auction will also benefit Feeding South Dakota.
  • Now’s the time to give back in another way to those in need!

Live Concert

  • Country music sensation, Jake Owen with guest, Jerrod Niemann, will be featured at the Denny Sanford PREMIER Center that night!

Beef Banquet


We’re thrilled to have Prime Time Gala guests join us from:

4:00PM – 5:30PMRegistration + Social + Silent Auction
5:30PM – 6:45PMDinner + Program
6:45PM – 7:30PMLive Auction + Truck Raffle
7:30PMConcert at the Denny Sanford PREMIER Center
11:00AMAfter Party for Gala Guests at the Sioux Falls Convention Center

Feeding South Dakota provides emergency food assistance to thousands of people in any given week and hundreds of men, women and children every day. Annually, Feeding South Dakota distributes 13.5 million pounds of food, providing hunger relief to all 66 counties in South Dakota.  Over 190,000 people receive food through Feeding South Dakota programs every year. This means that more than 11.3 million meals are provided to families, seniors, and individuals across our great state. One of the most critical needs of Feeding South Dakota is securing protein to distribute to those in need. Funding from the Prime Time Gala helps to ensure that hungry individuals have access to protein, providing them with a healthy diet.


2019 Event Sponsors

We Value the Commitment

Thank YOU!

Event Company
First National Bank
First Dakota National Bank
Farm Credit Services of America
Dakotaland Feeds
First Premier Bank

Prime Time Gala Gallery

We had a GREAT time (again)!

Look though our photos  from previous years and the fun that we had.


Staying Overnight?

Rooms at the Sheraton Sioux Falls have been blocked for the South Dakota Cattlemen’s Foundation Prime Time Gala for the nights of June 21 – 22, 2019 at a special rate. Take advantage of these special rates only available to guests of the Prime Time Gala and the convenience of the hotel being attached to the Sioux Falls Convention Center & Denny Sanford PREMIER Center. Rooms are booking fast! This special pricing is only available until all rooms are booked in the block or until June 3, 2019, whichever comes first. To book your room for Friday night online click here.

Sheraton Sioux Falls & Convention Center
1211 N. West Avenue
Sioux Falls, SD 57104
Phone: (605) 331-0100

Contact Us

Get in Touch with Us

South Dakota Cattlemen’s Foundation

PO Box 29  //  De Smet, SD 57231  //  651.283.2891